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Beautifully crafted websites that win customers.

We design and build your site by hand — no templates — then hand you the keys to theDavid, our CMS where your team updates pages, takes bookings, and sells without a developer in the loop.

45 minutes · No obligation · You talk to the person who builds your site

theDavid CMS dashboard showing storefront visits, monthly sales, orders to fulfill, new customers, and a live activity feed

theDavid — the dashboard behind every site we ship. See it powering real businesses →

Rated ★★★★★ by the businesses we build for

  • Verity Electric Inc.via Alignable
  • L&L Hair Productsvia Clutch
  • Hair We Sharevia Facebook
  • Fellerman Glassvia Bark

Most agencies give you one of these. We deliver all three.

Custom design, content you control, and code you own — on every project. It's why our clients stay.

Meet theDavid — our CMS, your command center

Every site we build comes with the engine to run it.

We built theDavid so our clients never wait on a developer again. It's the content and commerce platform behind every Digital Potter site — and it speaks your language, not ours.

See your whole business on one screen.

Sales this month, orders to fulfill, new customers, page visits — theDavid greets you with the numbers that matter, not a wall of settings.

  • Live storefront analytics, updated as visitors arrive
  • Orders, bookings, and customer inquiries in one inbox
  • An activity log of every change, so nothing is a mystery
theDavid dashboard with sales, orders, customers, and activity feed

Update your site like editing a doc.

Write, drop in images, tweak your SEO, hit publish. Changes go live in seconds — no code, no deploys, nothing to break.

  • Drag-and-drop sections, reordered in a click
  • Built-in SEO settings on every single page
  • Drafts and preview before anything goes public
theDavid page editor with rich text toolbar, SEO settings, and section builder

Pages, posts, products, menus — one home for all of it.

theDavid grows with your business. Start with pages and a blog. Switch on bookings, online ordering, restaurant menus, courses, or subscriptions the day you need them — no replatforming, ever.

  • Every page and post searchable, filterable, and statused
  • Modules activate per business — you only see what you use
  • Stripe-native checkout, invoices, and subscriptions built in
theDavid pages list with publish status, search, and filtering

Switch on only what your business needs.

  • Pages & Blog
  • Bookings & Events
  • E-commerce & Orders
  • Restaurant Menus
  • Courses
  • Subscriptions
  • Media Library
  • Analytics

A salon gets bookings. A taquería gets menus and specials. A store gets products and orders. Same platform, shaped to you.

Take the full tour of theDavid →

From first call to launch.

No mystery process, no disappearing act. Three steps, and you know where you stand at each one.

  1. Book a discovery call

    Forty-five minutes. You talk, we listen, and you leave with a clear plan and an honest price — whether you hire us or not.

  2. We craft your site by hand

    Design and build from a blank canvas, shaped to your business. You review real working previews along the way, not static mockups.

  3. Launch — and take the keys

    Your site goes live on managed hosting. Your team runs the content in theDavid. And the code is yours, always.

What we do for you

Four services, one outcome: a digital product that fits your business and grows with it. Pick a service to see how we work.

Designs built around how your customers actually behave — not what looks good on Pinterest.

We start with research. We map the journeys your real users take, audit how competitors fail them, and design every screen to move people toward the action that matters: contact, purchase, sign-up. The result is a site that looks like it was built for you, because it was.

  • User research and journey mapping for your specific audience
  • Competitor analysis that surfaces unmet needs
  • Custom visual design systems — no themes, no templates
  • WCAG-accessible by default, on every device size
  • Conversion-focused layouts that move visitors through your funnel

Built for businesses like yours.

From local trades to growing e-commerce brands — we've worked with businesses like these and know exactly what they need to win online.

What our clients say

Professional website and design. Norman knows what he is doing, what he says is true, he just don't take a template and added my info, he created my website as I wanted, and now my website is hosted with him and runs fast and smooth. Just recently started online reputation and I got 5 good reviews in the first week.

Louis Samaritano · Verity Electric Inc.|Source: Alignable

Transparent pricing. No surprises.

Custom site from $1,900 + $24.99/month for hosting & theDavid

The base price is the foundation. Custom features are quoted in your proposal — in writing, before you commit.

  • You own the code
  • No per-page fees
  • No traffic gates
  • No lock-in

Questions we hear on every call.

Do I really own the code?

Yes. The frontend we build is yours — take it with you, host it anywhere, or hand it to another team. We build websites; we don’t trap you in them.

Can my team update the site without a developer?

That’s the whole point of theDavid. Your team edits pages, publishes posts, updates menus, and manages orders from one dashboard — changes go live in seconds, with no code and no deploys.

How long does a custom site take?

It depends on scope, and we won’t pretend otherwise. A marketing site moves quickly; bookings, ordering, or e-commerce add time. Every proposal includes a concrete timeline before you commit a dollar.

What does the monthly fee cover?

Managed hosting, theDavid CMS, security updates, and support. No per-page fees, no traffic gates, no surprise invoices.

We need bookings, online ordering, or a store. Can you do that?

Yes — they’re built into theDavid as modules. Bookings and events, e-commerce with Stripe checkout, restaurant menus and specials, courses, and subscriptions. We switch on what you need and leave out what you don’t.

I already have a website. Can you migrate it?

We migrate your existing content as part of the build — pages, posts, and images. We’ve even imported full Shopify stores: products, customers, orders, and blog history.

Fresh ideas & expert tips.

Notes from the studio on building, shipping, and maintaining digital products that earn their keep.

See all posts →

Ready to craft your digital masterpiece?

Tell us about your business on a free 45-minute discovery call. You'll leave with a clear plan and an honest price — whether or not you hire us. No templates, no Frankenstein stack, no pressure.